Peter Sims

Apple’s impressive quarterly earnings report this week, bolstered by iPhone sales, exemplified what has become increasingly clear: Apple has not only designed a highly successful product with its iPhone, the company’s use of design principles have allowed it to build an incredible business model and ecosystem that has even Microsoft admiring it. Steve Balmer, CEO [...]

The Wall Street Journal’s ideas reporter, Pfred Dvorak, wrote a great article describing Best Buy’s experimental forecasting system entitled, “Best Buy Taps ‘Prediction Market’” — an excellent example of how companies are using focused experiments to innovate their internal processes. Anyone interested in innovation should take note.
Essentially, Best Buy faces a massive challenge — how [...]